# Erick Liemarga - Visionary Product & Strategy Leader
Source: https://hello.cv/erickliemarga
Tangerang

## Links
- LinkedIn | https://www.linkedin.com/in/erickliemarga

## About
Visionary leader with over a decade of experience in product management and strategic innovation across startup and corporate environments. Proven ability to lead cross-functional teams in delivering impactful digital transformations, advising small businesses, and mentoring emerging talent. Renowned for a data-driven approach, resilience in dynamic settings, and fostering collaborative, high-energy team cultures.

## Work
### Strategy & Product Advisor | Independent Consultant
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Provided independent advisory services to Small and Medium Enterprises (SMEs), focusing on operational efficiency, organizational structure, and growth strategies.
- Leveraged extensive background in product management and strategic planning to provide tailored advice and redefine business models and workflows.
- Achieved high client satisfaction and impactful service, validated by repeat engagements across various SMEs.
### Head of Strategy | PT SehatQ Harsana Emedika (SehatQ)
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Led strategic planning and operational efficiency initiatives to drive corporate growth and digital transformation.
- Reinvigorated the Office of Strategy Management, improving OKR achievement by 10%, demonstrating strategic leadership and alignment with corporate goals.
- Enhanced 2023 budget efficiency by reducing overhead costs by 10% and increasing resource utilization by over 50%, totaling annual savings of Rp 1 Billion+.
- Led the integration of AI technologies across Content and SEO departments, boosting productivity by 70% and increasing content engagement metrics by 30%.
### B2C Product Lead & Head of UIX | PT SehatQ Harsana Emedika (SehatQ)
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Directed B2C product development and user experience initiatives, focusing on enhancing customer engagement and team performance.
- Directed a team of 20+ in product development, improving problem framing and solution development, resulting in a 15% increase in product engagement and customer satisfaction.
- Improved team morale, increasing employee happiness indexes from 40% to 78% within 6 months through strategic leadership and organizational changes.
- Implemented a product mindset and OKR framework among the managerial team, enhancing cross-departmental collaboration and project delivery outcomes by 25%.
### Chief Product Officer / Product Guy | PT Laba Kisah Karunia
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Orchestrated product strategy and development for a fintech startup, focusing on SME solutions and market expansion.
- Orchestrated a complete application revamp in just 2 months, leading to the acquisition of over 20 SME members and securing 3 high-value customers.
- Initiated and managed a successful pilot project in 2 districts, enhancing SME financial reporting and loan funding solutions, impacting over 100 local businesses.
### Chief Technology Officer | CIAYO Corp.
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Spearheaded technology strategy and development, focusing on monetization and operational efficiency for a digital content platform.
- Spearheaded the monetization of the CIAYO Comics app, employing research-based psychological approaches to enhance revenue streams while minimizing user loss.
- Achieved a 120% improvement in app stability and performance by leading a shift to Agile methodology, which resulted in an 80% productivity increase.
### Co-Founder | CIAYO Corp.
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Co-founded a tech startup, driving strategic pivots and managing resource utilization through significant business transformations.
- Led company pivot initiatives from Virtual Social Media to Intellectual Property Management and Online Publishing, maintaining pre-pivot asset and resource utilization at 46% from 50% of the target post-pivot.
### Head of User Experience | CIAYO Corp.
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Directed UX strategy and product management, focusing on user satisfaction and feature development for a digital content platform.
- Drove the pivot project delivering a new business and product within three months in 2017, maintaining over 80% user satisfaction post-launch.
- Managed Product Management functions, driving optimal solutions through 100+ user research sessions and launching over 30 new features and improvements.
### Interim Chief Technology Officer | CIAYO Corp.
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Managed technology operations and strategy during a transitional period, ensuring continuity and performance.
- Oversaw technology operations and strategic initiatives during leadership transition, maintaining critical system performance and team productivity.
- Contributed to the initial phases of app monetization strategies, laying groundwork for future revenue growth.
### System Analyst | Pelican Hotel Solution
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Contributed to the development and launch of core hospitality technology solutions.
- Led the launch of the company’s core product, the Booking Engine, within one year, overseeing design, testing, and quality assurance processes.

## Volunteer
### Chairman | Gudang Komunikasi Indonesia
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Steers corporate strategy and oversees operations for a dynamic digital communication agency and brokerage.
- Steered corporate strategy and oversaw operations, ensuring effective connection between businesses and digital communication vendors.
- Focused on driving business growth, optimizing client delivery, and enhancing service offerings in the competitive digital marketplace.
### Career Mentor & Coach | Independent Mentorship
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Dedicated mentor for emerging professionals and job seekers, specializing in elevating job readiness through one-on-one coaching.
- Specialized in elevating job readiness through one-on-one coaching, focusing on mindset development, technical skills for product management and UX design, and comprehensive job application support.
- Successfully guided over 32 mentees, with 80% achieving significant career milestones.

## Education
### University of Technology Sydney | Information Technology
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### Fachhochschule Südwestfalen | Elektrotechnik Ingenieurwesen
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### Swiss German University | Information Technology
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## Languages
- Indonesian | Native
- English | Fluent
- German | Conversational

## Certificates
### Enterprise Design Thinking Practitioner
IBM | 2020-01-01 | https://www.ibm.com/design/thinking/page/badging/enterprise-design-thinking-practitioner

## Skills
### Product Management
Expert
- Product Strategy
- Market Analysis
- User Feedback
- Feature Prioritization
- Roadmapping
- Product Launch
- Growth Hacking
- OKR Framework
- Digital Transformation
### Leadership & Strategy
Expert
- Strategic Planning
- Team Leadership
- Cross-functional Team Leadership
- Organizational Development
- Mentorship
- Change Management
- Business Model Innovation
- Startup Leadership
### UX Design
Expert
- User Interface (UI)
- User Experience (UX)
- Wireframing
- Prototyping
- Usability Testing
- User Research
- Interaction Design
- Information Architecture
### Data Analysis & Reporting
Expert
- SQL
- Business Intelligence
- Data Visualization
- Market Research
- Performance Metrics
- Cost Optimization
- Revenue Optimization
- Data-Driven Decisions
### Software Development Methodologies
Expert
- Agile
- Scrum
- Lean
- SDLC
- Process Improvement
- DevOps Principles
### Project Management Tools
Expert
- JIRA
- Trello
- Asana
- Project Tracking
- Team Collaboration
- Productivity Tools
### AI Technologies
Proficient
- AI Integration
- Machine Learning Concepts
- Content Automation
- SEO Optimization

## Source
Read this profile on Hello.cv: https://hello.cv/erickliemarga
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